Why Raising Capital Becomes a Bottleneck

Samson Williams Samson Williams
Posted at 4/21/2021

"We are currently working on new products that will be launch in the coming months. Raising capital has become one bottlenecks to constraining our growth. It seems that this might an area that you have expertise in assisting with. Is that the case?" 

I get some inquiry like this three or four times a week. My thoughts are generally, "Other than raising capital, what are the other bottlenecks constraining your growth?" followed pretty immediately by, "What is my expertise?" The latter being more of an existential question for me than a concern for you as a business owner. So, with no further ado a few bullet points to help you overcome raising capital as a bottleneck. 

  1. What are you selling? I like to start there because revenue will always be the best capital in the world. You only need to raise money if you're not generating revenue from sales. Are you pre-revenue because your product isn't ready? Or do you have a good, product or service and need to improve your sales? Note
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